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The Taiwan Futures Exchange Corporation’s corporate logo consists of a white capital T atop a blue circle. The circle echoes the shape of the Earth, suggesting TAIFEX’s role as a link in the global chain of derivatives markets. In a temporal sense, the circle also symbolizes a repeating cycle, reflecting the movement of the world’s financial markets to 24-hour trading. In the spatial realm, the circle is all encompassing, suggesting the open arms with which TAIFEX welcomes traders from every nation of the world. In its more everyday sense, the circle represents TAIFEX’s exacting, fair, and comprehensive service. The circle also evokes the Sun, reflecting the hope that TAIFEX will rise like the Sun in the east and forever strive to attain even greater heights.
The logo’s capital T is the first letter of “Taiwan.” We modify the letter’s shape to suggest a dragon or crane, thereby expressing the hope that TAIFEX will soar like a dragon over the world and stand tall like a crane over the Asia Pacific region. The fluid curves create a sense of rapid upward motion, conveying TAIFEX’s proactive, efficient service and constant innovation.
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“TAIFEX Cares,” using "TAIFEX," the English abbreviation for Taiwan Futures Exchange as the first character of the Corporate Identity, represents TAIFEX's proactive and continuous dedication to developing and caring for various aspects such as the exchange-traded derivatives market, over-the-counter market, ESG development, and corporate social responsibility. As well, TAIFEX cannot care more for the regulatory authorities, market participants and industry players, both domestically and internationally, all who assume the vital links to financial services and international environment.
The "heart symbol" signifies that TAIFEX places itself at the forefront of “caring” about the latest local and global market trends and introduces products and measures that meet the market needs, "dedicating" to developing our business and enhancing service quality for futures commission merchants and market participants, and "showing love" to give back to disadvantaged communities. TAIFEX aims to establish a fair and efficient marketplace and lead all TAIFEX staff to work together towards realizing a sustainable vision.
"TAIFEX Cares" exemplifies TAIFEX's meticulous attention to both domestic and international markets, while adhering to the core values of caring, dedication, and loving. We offer diversified products and measures that align with international trends to address market needs. Moreover, we continuously enhance our system efficiency and service quality, ensuring a fair, transparent, and secure trading and clearing environment. Simultaneously, we fulfill corporate social responsibility, support social welfare through charitable activities, strive for sustainable development, and collaborate with domestic and international partners to shape a more open, efficient, and stable financial environment. As a futures exchange that is of global relevance, TAIFEX is committed to maintaining its prominence in the international financial market and actively contributing to the growth of Taiwan's capital market.